When it comes to running a business, time is money. Being a business owner, whether it’s for a small or large company, means having millions of things to do and realizing there’s even less time to do it in.
The equation might look a little like this:
Avoid the burnout. Avoid the rage. Avoid the feeling of being buried alive with these 5 tools that will help to ease your day-to-day and save you the time you so badly need:
- Scheduling Software
- Online Booking
- Automated Email Marketing
- Customer and Inventory Reporting
- Marketing Tracking
With scheduling software, you can finally kiss those weekly employee meetings goodbye. Gone are the days of chasing your employees and figuring out their individual schedules. Once you’ve established their schedule for the upcoming week or month, you can let the software do the rest of the work. Automated reminders will keep your employees on time and you’ll reduce the risk of no-shows and forgotten work schedules.
With scheduling software also comes the integration of payroll. With one system taking care of your employees’ schedules and their compensation, you can sit back and relax and perhaps take that 15-minute break you’ve been dying for.
What’s the process of answering phone calls at your business? Do you use a receptionist? Is it a free-for-all? Does it involve you dropping everything you’re doing and running to the nearest landline?
Regardless of how your phone answering system works, there’s a key way to reduce the number of phone calls you’re getting. Period.
Online booking takes all of your manual bookings to the cloud and allows for quieter phone days. Once your customers are able to book online, at their own convenience, they’ll be given automated reminders and options to cancel straight from their text or email.
Think of all the time you’ll be saving when you don’t have to worry about answering your phone.
Do you find yourself worrying about your customer retention? With automated email marketing, you’ll have a hands-off way to market to your existing customers, without spending all of your time crafting numerous emails. You’ll continuously stay top-of-mind with your customers and encourage re-bookings and repeat purchases and visits, all with an automated system.
In conjunction with your scheduling software and online booking, you can take advantage of your customer and inventory reporting. Those days “doing inventory” will soon be a thing of the past when you’ve synced up your inventory with your online booking and purchasing.
You’ll be able to see the exact amount of each item that you’ve got in stock, how fast the items have flown off your shelf, and whether you need to restock anytime soon.
Another great benefit includes seeing an overview of which customers buy what items and you’ll have the chance to analyze and predict their purchasing behavior.
With the ability to streamline your inventory with your customer’s behaviors, you’ll save time and money in ordering, stocking, and getting rid of unpopular items.
We’ve gone through the reasons you should be tracking your marketing. With an intelligent dashboard, you could see exactly where each of your marketing dollars are going and how much revenue each tactic is bringing in.
Marketing tracking will lead to more effective and efficient marketing practices, leaving with you fewer dollars wasted into marketing efforts that are failing.
About the Author
Aditi Vora is a skilled digital marketer with a passion for content marketing and exploring new and fun ways to keep her audience informed and engaged. She's currently the Senior Manager of Content at Booker Software.Follow on Google Plus Follow on Twitter More Content by Aditi Vora