We wanted to share some exciting news with you. Today, Booker, the leading technology platform in service commerce, announced its acquisition of Frederick (hirefrederick.com), an intelligent marketing automation platform for appointment-based service businesses. Frederick and Booker share a common mission: to develop best-in-class service commerce solutions to help you run and grow your business. Through this acquisition, we now add best-in-class marketing automation to our comprehensive solution. A copy of the press release that has been issued regarding the transaction can be viewed here.
Frederick’s marketing automation platform has a level of intelligence and effectiveness that is leaps and bounds ahead of the field. It automatically syncs with your Booker account to know when you need a boost, and promotes open appointments, on terms you choose, through highly targeted two-way text and email campaigns that you control. In addition, their new approach to seamlessly collecting customer feedback drives increased positive online reviews. Frederick uses the Net Promoter ScoreSM (NPS®) methodology, which gauges the loyalty of your customers as well as their likelihood of referring business. Whether growth or increased profitability is your goal, NPS acts as a leading indicator of growth for your business.
This level of easy-access business intelligence is unheard of for most SMBs and is helping Frederick customers see an average revenue growth of 30 percent year over year.
Frederick offers a no-risk, 14-day free trial. To learn more about Frederick and get started today, click here.
Please know that all of us at Booker are tremendously excited about the opportunity to both welcome Frederick to the Booker family and bring considerable additional value to our customers. Please do not hesitate to contact us at firstname.lastname@example.org should you have any questions.
About the Author
Josh co-founded Booker in 2010 and has served as the company’s CEO since its inception. Josh is focused on expanding Booker’s reach through partnerships and client relationships while creating a culture of innovation and excellence in Booker’s offices around the world. Prior to Booker, Josh was President and COO of Arbitech, a leading independent distributor of computer hardware that achieved $1B of sales under his leadership.Follow on Twitter More Content by Josh McCarter