Looking for new ways to cash-in on a little extra luck this spring? Your answer - St. Patrick’s Day. Now you’re probably wondering:
I run a small service-based business, not a bar. How can I possibly capitalize on St. Patrick's Day, and why would I even want to? Where would that get me?
Your small business, regardless of what industry you work in, can take full advantage of St. Patrick’s Day through your advertising and marketing efforts. The simple fact is that holiday themed promotions or advertisements perform drastically better than bland, generic ones when it comes to grabbing customers’ attention.
Think about it - during this time of year, St. Patrick’s Day is already something currently on people’s mind. Everything green, clover, and leprechaun covered is what customers are going to be on the prowl for. It’s on their radar. So, if you can intertwine the St. Patrick’s Day spirit into your March advertisements watch how you catch consumers’ attention like moths to a flame, drawing them to your front small business’ front door.
Want some ideas on some great St. Patrick’s Day themed promotions or advertisements? We’ve got you covered! Check out our St. Patrick’s Day Marketing Tips Checklist for Small Businesses.
About the Author
John Rigo is a content marketer with Booker. His areas of expertise are writing and market research. John brings a unique perspective to the blogosphere with his extensive background in publishing. He also has a love for small and local businesses – how they work, how they grow, and why they succeed.More Content by John Rigo