When the snow has finally melted and the weather gets warmer, your beauty business knows exactly what to expect: wedding season! The wedding industry generates nearly $60 billion per year-- meaning there are tons of brides (with money to spend!) who are in need of your services on their big day. From manicures to waxing, to hair, to makeup - these brides will want it all, and it’s your job to attract them to your beauty business. We know it’s easier said than done, but we’ve got you covered. a little hard work and help from our Wedding Guide and you’ll be on your way to helping brides make their wedding day perfect.
Haven’t downloaded our Wedding Guide yet? We’ve included everything your beauty business needs--from a marketing plan to specific wedding-themed promotions--in order to reap all the benefits this upcoming wedding season. Here’s a sneak peek of what you’ll find inside:
All you need to know about packaging bridal services: On their big day, brides want more bang for their buck. They want to take advantage of many beauty services, without exhausting their bank account. When your beauty business lays out the essential services for a bride’s wedding day together in a perfectly-priced package, she won’t be able to resist. We’ll give you the low-down on how to package and price your bridal services in order to bump your revenue and make every bride happy.
Marketing to Brides: Sure, your beauty business’ standard marketing technique has been running smoothly, but when it comes to brides- you’ll have to think outside the box. Targeting and engaging with brides is a science, and we’ve got all the formulas you’ll ever need. If you want to figure out how to most effectively bring in brides during wedding season, you’ll want to check out our tips.
Making Her Feel a Queen: Your beauty business has figured out the packaging, pricing and marketing plan, so what’s left to check off the list? To truly capitalize on the wedding industry, you’ll need to go the extra mile to make your bride truly feel like a queen for the day. If your beauty business treats your brides like royalty, they’ll remember--and tell all their friends. Our guide lays out exactly what your beauty business needs to do to make that happen.
About the Author
Zoe Carey is a writer for the Booker Blog and has spent the better part of her career working with people in the small business industry. Her true passion for marketing stems from her curiosity about the way in which people think and act.More Content by Zoe Carey