Creating a Spa Business Plan: Part 2
A thorough business plan is often the difference between success and failure. So many new businesses fail because they lack a map to guide them to financial success and profitability.
How to Make the Most of Your Gift Certificate Sales for Mother’s Day
Four reasons to sell gift certificates this Mother's Day.
Creating a Spa Business Plan: Part 1
In this blog, we will cover the first 5 steps to creating a spa business plan.
12 Crisis Management Tips
Here’s a handy list of 12 guidelines that can help you prepare for and manage a crisis.
Online Reviews and Reputation Management
Learn how online reviews and reputation management go hand in hand.
5 Reputation Management Guidelines for Social Media
Follow these 5 reputation management guidelines for social media if you want to maintain a positive presence for your business online.
Reputation Management: Online Monitoring
Monitoring your online reputation doesn't have to be a huge time suck. Learn how with these reputation management tips.
5 Ways to Build Your Online Reputation
Learn how to build your business's online reputation with these 5 tips.
Your Name in Lights: PR Best Practices for Local Businesses
Learn public relations best practices for local businesses including spas, salons, fitness studios, yoga studios, and pet service providers.
The Four Busiest Gift Certificate Sales Days of the Year
Spa and salon sales trends from Black Friday, Small Business Saturday, and Cyber Monday 2013.