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About the Author
Aditi Vora is a skilled digital marketer with a passion for content marketing and exploring new and fun ways to keep her audience informed and engaged. She's currently the Senior Manager of Content at <a href="https://www.booker.com/" style="color: #2e9bd8">Booker Software</a>.Follow on Twitter Follow on Linkedin
How Booker's beauty business management software helps the Hard Rock Punta Cana book and schedule.
For local beauty business the competition can get hot and heated during the summer months. Check out these 3 summer marketing ideas to keep your business living on top!
Father's Day presents many male-centric, local businesses like local barber shops with the perfect opportunity to rake in the profits. Check out these 3 marketing tips to get your shop started!
There are many hidden benefits of the upsell at your spa/salon, especially during the Summer. Learn how to both boost your revenue and promote customer loyalty with this easy trick.
Check out these essential five tips for leveraging Instagram at your salon to help you grow and flourish.
Are you looking to draw brides to your spa or salon? Follow these tips to help you run and grow your business.
Starting up a salon can be a rewarding experience, but a daunting one if you’re new to the business niche. Here are 8 simple, clear steps on how to start your own salon business.
Looking to turn more of your one-time clients into loyal customers? Turn to client rewards. We've got the tips to make your program a good one!
You ever wonder why we love gift cards? There must be some reason that, despite such high rate of the gift cards being left unused, the 'Gift Card Business' continues to boom with such rapid growth!
Client loyalty programs make securing spa and salon client retention a cinch! Read on for the best pointers for getting your client loyalty programs up and going!
On holidays like Mother’s Day, you won’t find a better gift than gift cards or gift certificates. We’ve got this handy cheat sheet just in time for prepping your gift card and gift certificate sales.
We’ve built this guide to help you take advantage of the season. It’s the perfect time to “spring clean” your biz, including updating your online presence and improving communication with customers.
Valentine's Day is the perfect opportunity for spa and salon owners to make a killing through gift card. Find out how to get the most out of your gift certificate sales this February.
St. Patty's Day presents small businesses with the perfect opportunity to grab attention and drive more customers through the door. Check out these St. Patty's Day advertising ideas to get you started
One of the most challenging aspects to running any successful business is coming up with effective ways to attract new clients. We've got 19 new ideas for your spa!
Happy holidays from the Booker team!