Booker Blog | Booker by MINDBODY

Timely tactics and advice for Salon and Spa owners and managers to optimally grow and run their business.

  • 7 Features You May Have Missed in 2019

    7 Features You May Have Missed in 2019

    While you're busy taking care of your clients, we're striving to provide you with the latest innovations to help you run your beauty business more smoothly.

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  • 5 Tips to Prepare for Valentine’s Day at Your Beauty Business

    5 Tips to Prepare for Valentine’s Day at Your Beauty Business

    Valentine’s Day is the first big sales holiday of the year for salons and spas, so it is imperative that you provide your clients with an experience that gives them all the feels.

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  • 21 Hair Salon Marketing Ideas for 2020

    21 Hair Salon Marketing Ideas for 2020

    With a new year upon us, there is ample opportunity to make 2019 your best year yet when it comes to expanding you client list, increasing customer retention and generating more revenue.

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  • The Universal Color Waste Problem

    The Universal Color Waste Problem

    Color waste is an industry-wide problem. Color management software helps salons eliminate color waste and reduce their carbon footprint.

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  • Setting a New Year’s Resolution? It’s Time to Get SMART

    Setting a New Year’s Resolution? It’s Time to Get SMART

    Are you making a resolution to make 2019 your most successful year ever? It’s common to start the year determined to stick to your resolutions, but easy to get distracted.

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  • Want People to Love Your Lash Salon? Try These 3 Tips

    Want People to Love Your Lash Salon? Try These 3 Tips

    Attracting new clients is always every business' goal. More clients = more revenue. However, it's easier said than done. Check out these 3 easy ways for how to get new clients to your lash salon.

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  • What Is AI and How Can It Help You Grow Your Salon and Spa Business?

    What Is AI and How Can It Help You Grow Your Salon and Spa Business?

    What is AI, actually? And how can it help salon or spa owners never miss out on a potential sale or client—and communicate with clients in the way those clients prefer?

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  • How Bowtie's AI Helps Keep Takamichi Hair Busy

    How Bowtie's AI Helps Keep Takamichi Hair Busy

    With the help of Bowtie, Takamichi Hair can focus on customers while they're in the salon and make it easy for them to book their next appointment after they leave, no matter what time it is.

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  • Can AI Help Your Beauty Business?

    Can AI Help Your Beauty Business?

    Do you think artificial intelligence (AI) is just a buzzword? Think again. In today's beauty industry, it's actually a key ingredient in the success of your salon or spa business.

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  • 3 Must-See Beauty Business Websites

    3 Must-See Beauty Business Websites

    Looking for some website design inspiration? Here are three Booker by MINDBODY customers who have some of the most eye-catching and user-friendly websites.

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  • 4 Salon Marketing Tips for the Holidays

    4 Salon Marketing Tips for the Holidays

    Here are four strategies that you can implement now to prep for the busy upcoming holiday season to ensure your business is ready and profitable.

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  • 3 Bridal Package Ideas for Salons and Spas

    3 Bridal Package Ideas for Salons and Spas

    According to WeddingWire, September and October are now the most popular months for weddings to take place. Let's make sure your salon or spa is prepared!

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  • Is the Staffing Shortage a Myth in the Beauty Industry?

    Is the Staffing Shortage a Myth in the Beauty Industry?

    Workforce expectations are changing, and the change has a lot to do with public recognition and timeliness of praise vs. raises and bonuses.

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  • It's Back to School Season! Is Your Salon Ready?

    It's Back to School Season! Is Your Salon Ready?

    School is almost back in session, which presents an ample amount of opportunity for local salons to rake in a ton of revenue. Here are some of our favorite back to school tips.

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  • 4 Spa Marketing Tips for the End of Summer

    4 Spa Marketing Tips for the End of Summer

    Even though summer and subsequently wedding season may be only temporary, that doesn’t mean your spa's success has to be. All you need to do is plan ahead with these spa marketing tips.

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  • 4 Salon Marketing Tips to Fall in Love with This Autumn

    4 Salon Marketing Tips to Fall in Love with This Autumn

    A new season is right around the corner—and with a new season comes a ton of new salon marketing tips, trends and opportunities to increase revenue.

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  • 3 Tips to Organize Your Salon or Spa for Fall

    3 Tips to Organize Your Salon or Spa for Fall

    Learn 3 simple ways to get your small business organized and ready to kick off the busy back-to-school season.

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  • 6 Totally-Not-Boring Things Every Salon Owner Should Know About Bookkeeping

    6 Totally-Not-Boring Things Every Salon Owner Should Know About Bookkeeping

    Once the flow of expenses and profits starts, numbers become a vital part of keeping your business afloat.

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  • These 5 Tips Will Help Increase Your Client Base at Your Float Spa

    These 5 Tips Will Help Increase Your Client Base at Your Float Spa

    Attracting new clients to your float spa isn't always so easy. So, check out these 5 tips for making how to attract clients to your float spa a little easier and a whole lot more effective.

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  • These 5 Nail Art Trends Are Fire 🔥

    These 5 Nail Art Trends Are Fire 🔥

    Summertime is officially here, and you know what that means—fresh, colorful and creative nail trends are starting to heat up the fashion scene.

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