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Consumers go crazy tieing up any and all loose ends before the holidays. They flood the local salon/spa doors to look their best for their big company parties. They ring up their HVAC provider’s line to ensure their heating is ready for their family’s arrival. They even storm the local pet groomer’s shop so fluffy looks her sharpest. Welcome to the holiday rush.
For many small businesses, this can be a blessing. Many small businesses report major increases in business between late November/end of December, BUT come January, the surplus train starts coming to a halt.
It doesn’t have to, though! That’s why we’ve put together this customer retention guide. It’s a resource for you to use so you can keep sales hot even after the holidays have ended. Learn all the best tips and tricks to turn all those drive-by holiday shoppers into life long customers.
About the Author
John Rigo is a content marketer with Booker. His areas of expertise are writing and market research. John brings a unique perspective to the blogosphere with his extensive background in publishing. He also has a love for small and local businesses – how they work, how they grow, and why they succeed.
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