How Email Marketing Can Help to Increase Holiday Sales

We know we’ve been yammering on and on about preparing for the holidays. However, what are you going to do to actually get those customers, the ones you’ve been preparing so hard for, through the door? With all the noise going on during the holidays, you've got to come up with the best ways to stand out from the crowd. 

So..what's it going to be? Direct mail? Word of mouth? How about some advertisements in your local newspaper?

If you’re looking for the most effective form of marketing for your business, you’ve got to look into email marketing. According to a recent study, email marketing is the most effective form of direct marketing.

Email marketing is a great way to keep in touch with your existing customers, and even a great way to advertise to your new customers. Your emails can include special promotions, coupons, and alerts on your new products, services, or sales.

Make sure you download our guide on how to master email marketing and learn how much it could help your small business! 

About the Author

Denise Prichard

With over seven years of experience, Denise Prichard is an experienced content marketing professional with a penchant for writing compelling copy and content within the health, wellness and beauty industries. She graduated with a degree in English from Arizona State University in 2010 and currently runs her own blog, Fueled by Vegetables, a project that stems from her passion of living a healthy, joyful life and encouraging others to do the same. When she isn't writing or editing, you can find her teaching yoga classes throughout the valley, inventing yummy recipes and hanging out with her rescue pups, Eleanor and Stevie. She currently serves as the Content + Copy Editor at Booker Software.

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