Mobile Optimization Cheat Sheet

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When it comes to optimizing your business for mobile, there are many best practices. Check out this brief cheat sheet to make remembering them all a little easier.

Back to School! 3 Ways to Prepare for the New Season & Improve Your Bottom Line

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3 Bridal Package Ideas for Salons and Spas

Mobile Optimization Cheat Sheet

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Bridal season is upon us! To help you put together your bridal service menu, here are 3 tips you need for crafting your greatest bridal packages yet.

These days, customer retention requires a new and improved understanding of the customer relationship, especially in the beauty sector. Here are 4 tips to stand out.

Warm weather is upon us, birds are chirping, and flowers are in full bloom–and next week we celebrate all of these beautiful things with Earth Day. What can salon and spa owners do to honor Earth Day?

This year, there is an entire spa and salon track at BOLD that is guaranteed to be full of business management advice, salon and spa industry insights and inspiration.

Prom season is upon us! We're about to share some of our favorite social media tips your beauty business needs to maximize profits this prom season.

Heather Brewer & Catherine Fain, owners of PAINTBASE, realized that there was a need for a more health-focused nail salon that made maintenance fun without sacrificing convenience.

Increase business to your barber shop with simple tips, like promoting with incentives, building your online presence, and getting to know your community.

We thought it would be a fun idea to feature some of the boss ladies that are dominating the beauty world on International Women's Day.

Sending an email is simple, but sending an email that is opened by tons of recipients - that’s a bit of a science. Here are five essential tips to get your email marketing in tip-top shape.

It's the start of a new season and with that should come the start of some new, fresh marketing ideas. Leap into spring with these marketing ideas for your salon or spa.

With the Booker Mobile app, you never have to deal with the anxiety of leaving your small business unattended ever again.

When it comes to Valentine’s Day, we don’t spare any expense when it comes to showering our loved ones (or maybe just ourselves) with candy, flowers, spa days, blow-outs, etc.

Discover how to retain more customers for your local business with these 5 marketing and customer service tactics.

How can you ensure you're going above and beyond your client's expectations when it comes to their experience at your salon? Use these tips!

Halloween is coming up, which means there’s not much time to launch an in-depth social media campaign but FEAR not, we put together a list of quick & easy social campaigns for you!

Acquiring a new customer can cost 6 times more than retaining an existing one. Try these tips to increase customer loyalty at your spa or salon.

Check out these essential five tips for leveraging Instagram at your salon to help you grow and flourish.

Here are five effective habits that you can apply to your own life as a salon or spa owner to be ultra productive so that you can have it all!

Company brands are just like people, each with their own unique personality. Just like with people, some brands tend to stand out from the rest. Here are 5 branding tips for salon and spa owners.

A new season is right around the corner — and with a new season comes a ton of new salon marketing tips, trends and opportunities to increase revenue.