Small Business Monday: Black Friday Madness Begins

Aditi Vora

Welcome to our weekly, Small Business Monday feature, where we’ll quickly highlight some important facts and trends that small business owners need to grow their local service businesses.

This week we’re preparing for Black Friday!

What to do when everyone around the block is having a major sale this Friday…

…join in on the holiday fun! With last year’s Black Friday setting a massive record with almost 100 million people looking to shop on the big day, this is the year to take advantage of the buying mood your customers will likely be in. Make sure you’re bringing in your customers with the promise of some great specials, promotions, and discounts! Need some assistance? Check out our handy checklist and make sure you're ready for the madness!

What to do when your customers are fed up with the long lines…

…let them shop from a more comfy place, like their sofa. Shoppers are becoming savvier each year and many are choosing to avoid the commotion of Black Friday. Last year, e-commerce spending rose by 26% on Black Friday, don’t forget to extend your sales, promotions, and special deals to your e-commerce site.

What do you tell the customers that slept-in on Black Friday…

…you’re in luck, we’ve extended our promotions to go through Small Business Saturday. This initiative that started back in 2010 draws upon the movement of “Shop Small” and encourages customers to shop at small businesses the Saturday of Thanksgiving weekend. This holiday was made specifically for you!

About the Author

Aditi Vora is a skilled digital marketer with a passion for content marketing and exploring new and fun ways to keep her audience informed and engaged. She's currently the Senior Manager of Content at Booker Software.
Follow on Twitter Follow on Linkedin

Want to see Booker in action? Request a demo today!

First Name

Last Name

Business Name

Email Address

Phone

Country - optional

Your Industry

We're committed to your privacy. MINDBODY uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe at any time.

Privacy Policy

Thank you!

Error - something went wrong!

Return to Home

Tactics and advice for Salon and Spa owners and managers to grow and run their business.

Small Business Monday: Black Friday Madness Begins

About the Author

Previous Article

Next Article

Small Business Monday: Black Friday Madness Begins

About the Author

Previous Article

Next Article

Other content in this Stream

What is AI, actually? And how can it help salon or spa owners never miss out on a potential sale or client—and communicate with clients in the way those clients prefer?

With the help of Bowtie, Takamichi Hair can focus on customers while they're in the salon and make it easy for them to book their next appointment after they leave, no matter what time it is.

Do you think artificial intelligence (AI) is just a buzzword? Think again. In today's beauty industry, it's actually a key ingredient in the success of your salon or spa business.

Looking for some website design inspiration? Here are three Booker by MINDBODY customers who have some of the most eye-catching and user-friendly websites.

Here are four strategies that you can implement now to prep for the busy upcoming holiday season to ensure your business is ready and profitable.

According to WeddingWire, September and October are now the most popular months for weddings to take place. Let's make sure your salon or spa is prepared!

Workforce expectations are changing, and the change has a lot to do with public recognition and timeliness of praise vs. raises and bonuses.

School is almost back in session, which presents an ample amount of opportunity for local salons to rake in a ton of revenue. Here are some of our favorite back to school tips.

Even though summer and subsequently wedding season may be only temporary, that doesn’t mean your spa's success has to be. All you need to do is plan ahead with these spa marketing tips.

A new season is right around the corner—and with a new season comes a ton of new salon marketing tips, trends and opportunities to increase revenue.

Learn 3 simple ways to get your small business organized and ready to kick off the busy back-to-school season.

Once the flow of expenses and profits starts, numbers become a vital part of keeping your business afloat.

Attracting new clients to your float spa isn't always so easy. So, check out these 5 tips for making how to attract clients to your float spa a little easier and a whole lot more effective.

Summertime is officially here, and you know what that means—fresh, colorful and creative nail trends are starting to heat up the fashion scene.

This year, there is an entire spa and salon track at BOLD that is guaranteed to be full of business management advice, salon and spa industry insights and inspiration.

The summer months can be hard for many local businesses. Need to heat things up? Check out these 4 insights for how to get more customers to your business during the summer.

​Running and growing a salon or spa of your dreams can be one of the most fulfilling things about being a business owner—but it can also be stressful at times.

As a salon or spa owner, what do you do when you find yourself at the crossroads of attracting new customers or appealing to the ones you already have?

​Designing your rewards program for a salon or spa is very different than other types of small businesses. The rewards program needs to be set up to enhance the customer experience.

These days, customer retention requires a new and improved understanding of the customer relationship, especially in the beauty sector. Here are 4 tips to stand out.

Running and growing a salon or spa of your dreams can be one of the most fulfilling things about being a business owner—but it can also be stressful at times.

Designing your rewards program for a salon or spa is very different than other types of small businesses. The rewards program needs to be set up to enhance the customer experience.