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About the Author

John Rigo

John Rigo is a content marketer with Booker. His areas of expertise are writing and market research. John brings a unique perspective to the blogosphere with his extensive background in publishing. He also has a love for small and local businesses – how they work, how they grow, and why they succeed.

More Content by John Rigo
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How to Combine Social Media and Customer Service for Your Business
How to Combine Social Media and Customer Service for Your Business

Use this guide to successful navigate the tricky waters of offering effective customer service over social ...

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Valentine's Day Guide
Valentine's Day Guide

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The Salon and Spa Owner's Guide to Choosing a Payment System

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