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Local Business Roundup: The 5 Most Effective Search Techniques for Local Businesses
We know it’s impossible to keep up with all of the news in the local business space. That’s why we’ve cherr...
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Most Recent Articles
These 5 Nail Art Trends Are Fire 🔥
Summertime is officially here, and you know what that means—fresh, colorful and creative nail trends are starting to heat up the fashion scene.
3 Reasons Why Repeat Customers Make Salons and Spas More Money
As a salon or spa owner, what do you do when you find yourself at the crossroads of attracting new customers or appealing to the ones you already have?
4 Reasons Why Salon and Spa Owners Should Check Out MINDBODY One
Running and growing a salon or spa of your dreams can be one of the most fulfilling things about being a business owner—but it can also be stressful at times.
6 Totally-Not-Boring Things Every Salon Owner Should Know About Bookkeeping
Once the flow of expenses and profits starts, numbers become a vital part of keeping your business afloat.
Spa Packages: 3 Reasons The More On Your Menu The Better
Bottom line here is typically the more packages = the better. Don’t believe me? Check out the 3 biggest reasons why your menu needs more spa packages on it.
Summer Promotional Ideas: Let's End Summer on a High Note
Here are the best summer promotional ideas for ending summer on a high note… AND read on for the best ways to advertise those promotions.
Don’t Let Your Open Appointments Be Your Downfall
Slow days are inevitable with any business, especially when it's brought on by elements out of your control, like weather. However, what if we told you there’s a solution that can fight them off?
How Consumers Spend Their Money in the Beauty Industry
A recent survey of almost 17,000 consumers helped shed some light on what people are willing to shell out the big bucks for at salons, spas and barbershops.
5 Emails You Need to Be Sending to Clients at Your Spa
Keeping your clients engaged with your business is essential to the growth of your business, especially when it comes to your bottom line. Let’s explore the 5 emails you should be sending out.
The Easiest Way to Promote Spa Packages
The easiest way for you to inform clients about spa packages or any other promotions for that matter is with automated messaging.
5 Tips for Cryo Spas to Boost Profits Through Repeat Clients
Since client retention can be such an important aspect when it comes to filling your pockets, we’re going to jump into the 4 best tricks for boosting profits through your repeat clients.
5 Salon Marketing Tips for the Holidays
Here are five strategies that you can implement now to ensure that you get the most out of this holiday season.
How to Structure a Rewards Program to Increase Revenue at Your Salon or Spa
Designing your rewards program for a salon or spa is very different than other types of small businesses. The rewards program needs to be set up to enhance the customer experience.
One of our Senior SMB Sales Specialists gives a brief demo of Booker by MINDBODY's features and capabilities.
Is the Staffing Shortage a Myth in the Beauty Industry?
Workforce expectations are changing, and the change has a lot to do with public recognition and timeliness of praise vs. raises and bonuses.
4 Reasons Why Salon and Spa Owners Shouldn't Miss BOLD 2019
This year, there is an entire spa and salon track at BOLD that is guaranteed to be full of business management advice, salon and spa industry insights and inspiration.
4 Ways Salon Owners Can Use Social Media This Prom Season
Prom season is upon us! We're about to share some of our favorite social media tips your beauty business needs to maximize profits this prom season.
How the Booker Branded Mobile App Allows The Beauty Spot to Truly Shine
At the end of the day, all small business owners strive for the same exact things: success and relevancy in their industry. The Booker branded mobile app can help with that!
3 Bridal Package Ideas for Salons and Spas
According to WeddingWire, September and October are now the most popular months for weddings to take place. Let's make sure your salon or spa is prepared!
How Salon and Spa Owners Can Honor Earth Day