Must-Reads: Oct. 27, 2017

Weekly wisdom from around the web for salon and spa ownerslaptop on desk with roses and lamp

6 Things That Are Making You Look Unprofessional

It can sometimes be hard to know when to draw the line on getting too personal with clients. This week, beauty industry collective Business of Balayage, shared their thoughts on this and some habits that make you look unprofessional. Read more at American Salon

8 Entrepreneurs Share Their Best Advice for When the Going Gets Tough

Building a successful business takes time and a lot of patience. The key to keeping your cool during the tough times? Harnessing a positive mindset and focusing on your “why.” Read more at Entrepreneur

Facebook Ads vs Instagram Ads: Which is Better for Your Salon or Spa

With so many options for advertising on social media, it can be difficult to know how and where to spend your time and money. Facebook and Instagram are two heavy-hitting social sites that you can’t afford to ignore. Read more at Booker. 

Oprah’s Brilliant Career Advice for 20-Somethings Is a Master Class in Emotional Intelligence

Self-made billionaire Oprah Winfrey is one of the most inspirational women in the world, but even she had her struggles on her path to success. This week, she shut down the theory that 20-somethings should constantly be asking themselves, “What should I do with my life?” Instead, she shared her best advice for those who are scrambling to find their own direction. Read more at Inc.

How to Deal With a Challenging Guest in the Salon

When dealing with a hard-to-please guest, having superb communication and listening skills are critical. The reality is, allowing your disgruntled client to air their grievances and offering to help can diffuse even the most challenging situations. Learn more at American Salon.  

How 5 Entrepreneurs With Household Names Turned Failing Businesses Into Successes

It’s hard to believe that inspirational people like Arianna Huffington and Steve Jobs ever experienced failures in their careers. Unfortunately, for many businesses failure can be inevitable - but you should never see that as a reason to give up. Instead look at it as a stepping stone toward success. Read more at Entrepreneur

About the Author

Denise Prichard

With over seven years of experience, Denise Prichard is an experienced content marketing professional with a penchant for writing compelling copy and content within the health, wellness and beauty industries. She graduated with a degree in English from Arizona State University in 2010 and currently runs her own blog, Fueled by Vegetables, a project that stems from her passion of living a healthy, joyful life and encouraging others to do the same. When she isn't writing or editing, you can find her teaching yoga classes throughout the valley, inventing yummy recipes and hanging out with her rescue pups, Eleanor and Stevie. She currently serves as the Content Marketing Specialist at MINDBODY and Booker by MINDBODY.

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ISPA 2017 Trends to Know
ISPA 2017 Trends to Know

Some of our Booker team members attended the ISPA expo. Here are some trends they noticed that will be impa...

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Must-Reads: Oct. 20, 2017
Must-Reads: Oct. 20, 2017

Weekly wisdom from around the web for salon and spa owners