Must-Reads: Oct. 6, 2017

Denise Prichard

autumn leaves

Feel Like Quitting? These 9 Women Prove Grit Can Lead You to Massive Success

Is your “grit” game on point? See how icons like Sheryl Sandberg, Oprah Winfrey and J.K. Rowling used this secret sauce to motivate them to continue to reach for their dreams. Read more at Entrepreneur.

15 Mind-Blowing Facts About the Human Brain Every Entrepreneur Should Know

Thanks to recent technological advancements, neuroscientists are able to understand how the brain works better than ever before. Think your knack for multitasking increases your productivity? You may be surprised at what science has to say about that. Read more at Inc.

How To Treat Clients with Adult Acne

We may be able to leave questionable clothing trends from our high school days in the past, but adult acne can plague us for a lifetime. With close to 85% of adults suffering from some form of acne, it’s time to make sure your spa is equipped with treatments that can help conquer this issue. Read more at American Spa.

You Need These 11 Products in Your Salon

With the seasons changing, it may be a good idea to refresh the stock of beauty products available at your salon. Whether you’re looking to drape your client’s hair with a flawless balayage or infuse their locks with volume, this round-up of products will help set your salon apart this fall. Read more at American Salon.

Feeling Stuck? Here Are 15 Quotes on Creativity from the World’s Most Inspirational Leaders

We all know that being unique in this industry is one of the key factors of success. But hey, we’re all human and have our off-days where our creative nature is hard to tap into. If you feel like you’re in a creative rut, just take a look at these 15 quotes from some of the most successful leaders in the world. Read more at Entrepreneur.

About the Author

With over seven years of experience, Denise Prichard is an experienced content marketing professional with a penchant for writing compelling copy and content within the health, wellness and beauty industries. She graduated with a degree in English from Arizona State University in 2010 and currently runs her own blog, Fueled by Vegetables, a project that stems from her passion of living a healthy, joyful life and encouraging others to do the same. When she isn't writing or editing, you can find her teaching yoga classes throughout the valley, inventing yummy recipes and hanging out with her rescue pups, Eleanor and Stevie. She currently serves as the Content + Copy Editor at Booker Software.
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Tactics and advice for Salon and Spa owners and managers to grow and run their business.

Must-Reads: Oct. 6, 2017

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Slow days are inevitable with any business, especially when it's brought on by elements out of your control, like weather. However, what if we told you there’s a solution that can fight them off?

Bottom line here is typically the more packages = the better. Don’t believe me? Check out the 3 biggest reasons why your menu needs more spa packages on it.

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Keeping your clients engaged with your business is essential to the growth of your business, especially when it comes to your bottom line. Let’s explore the 5 emails you should be sending out.

The easiest way for you to inform clients about spa packages or any other promotions for that matter is with automated messaging.

Since client retention can be such an important aspect when it comes to filling your pockets, we’re going to jump into the 4 best tricks for boosting profits through your repeat clients.

Here are five strategies that you can implement now to ensure that you get the most out of this holiday season.

​Running and growing a salon or spa of your dreams can be one of the most fulfilling things about being a business owner—but it can also be stressful at times.

​Designing your rewards program for a salon or spa is very different than other types of small businesses. The rewards program needs to be set up to enhance the customer experience.

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Workforce expectations are changing, and the change has a lot to do with public recognition and timeliness of praise vs. raises and bonuses.

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Prom season is upon us! We're about to share some of our favorite social media tips your beauty business needs to maximize profits this prom season.

At the end of the day, all small business owners strive for the same exact things: success and relevancy in their industry. The Booker branded mobile app can help with that!

Bridal season is upon us! To help you put together your bridal service menu, here are 3 tips you need for crafting your greatest bridal packages yet.

Warm weather is upon us, birds are chirping, and flowers are in full bloom–and next week we celebrate all of these beautiful things with Earth Day. What can salon and spa owners do to honor Earth Day?

These days, customer retention requires a new and improved understanding of the customer relationship, especially in the beauty sector. Here are 4 tips to stand out.

Heather Brewer & Catherine Fain, owners of PAINTBASE, realized that there was a need for a more health-focused nail salon that made maintenance fun without sacrificing convenience.

Increase business to your barber shop with simple tips, like promoting with incentives, building your online presence, and getting to know your community.

Running and growing a salon or spa of your dreams can be one of the most fulfilling things about being a business owner—but it can also be stressful at times.

Designing your rewards program for a salon or spa is very different than other types of small businesses. The rewards program needs to be set up to enhance the customer experience.