Must-Reads: June 30, 2017

Ivonne Smith

Weekly wisdom from around the web for spa and salon owners

It’s Never Been a Better Time to Be a Beauty Entrepreneur
via Forbes

Forbes estimates that there are at least 40 prominent beauty startups today founded by women, making the $445 billion industry one of the most prevalent places for women to self-start their way to big-time success. Read more.

Are You a Victim of the Entrepreneurial Curse?
via American Salon

If you find yourself feeling increasingly frustrated, disengaged and checked out, you could be stuck in the dreaded entrepreneurial curse — find out how to climb out of the rut. Read more.

It’s Time to Fire Your Harshest Critic
via The New York Times

Think of how liberating it would be to free yourself from the role of being your own harshest critic. What might you achieve? What work would you put out there for the world to see? Read more.

4 Strategic Tools Service Businesses Can Borrow From Their Retail Counterparts
via BPlans

Much of the technology designed for retail has finally caught up with the service industry, ushering in a new category of tools that can free up much needed time for business owners. Read more.

The Drybars of Facials Have Come to Save Your Skin
via Racked

Spa treatments are increasingly becoming more affordable and accessible, and that’s a good thing for consumers and business owners alike. Read more.

Tactics and advice for Salon and Spa owners and managers to grow and run their business.

Must-Reads: June 30, 2017

Weekly wisdom from around the web for spa and salon owners

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Must-Reads: June 30, 2017

Weekly wisdom from around the web for spa and salon owners

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Color waste is an industry-wide problem. Color management software helps salons eliminate color waste and reduce their carbon footprint.

With the help of Bowtie, Takamichi Hair can focus on customers while they're in the salon and make it easy for them to book their next appointment after they leave, no matter what time it is.

An AI-powered bot (or virtual assistant) can help you and your staff save time by “answering” missed calls by texting the caller, as well as setting appointments and answering questions.

Do you think artificial intelligence (AI) is just a buzzword? Think again. In today's beauty industry, it's actually a key ingredient in the success of your salon or spa business.

What is AI, actually? And how can it help salon or spa owners never miss out on a potential sale or client—and communicate with clients in the way those clients prefer?

Looking for some website design inspiration? Here are three Booker by MINDBODY customers who have some of the most eye-catching and user-friendly websites.

When you’re first starting a salon, you’ve got a lot on your mind. Whether you have enough chairs or if you're inventory is up-to-date, your logo is probably the last thing on your mind.

Summertime is officially here, and you know what that means—fresh, colorful and creative nail trends are starting to heat up the fashion scene.

As a salon or spa owner, what do you do when you find yourself at the crossroads of attracting new customers or appealing to the ones you already have?

​Running and growing a salon or spa of your dreams can be one of the most fulfilling things about being a business owner—but it can also be stressful at times.

Once the flow of expenses and profits starts, numbers become a vital part of keeping your business afloat.

Bottom line here is typically the more packages = the better. Don’t believe me? Check out the 3 biggest reasons why your menu needs more spa packages on it.

Here are the best summer promotional ideas for ending summer on a high note… AND read on for the best ways to advertise those promotions.

Slow days are inevitable with any business, especially when it's brought on by elements out of your control, like weather. However, what if we told you there’s a solution that can fight them off?

A recent survey of almost 17,000 consumers helped shed some light on what people are willing to shell out the big bucks for at salons, spas and barbershops.

Keeping your clients engaged with your business is essential to the growth of your business, especially when it comes to your bottom line. Let’s explore the 5 emails you should be sending out.

The easiest way for you to inform clients about spa packages or any other promotions for that matter is with automated messaging.

Since client retention can be such an important aspect when it comes to filling your pockets, we’re going to jump into the 4 best tricks for boosting profits through your repeat clients.

Here are four strategies that you can implement now to prep for the busy upcoming holiday season to ensure your business is ready and profitable.

​Designing your rewards program for a salon or spa is very different than other types of small businesses. The rewards program needs to be set up to enhance the customer experience.

Running and growing a salon or spa of your dreams can be one of the most fulfilling things about being a business owner—but it can also be stressful at times.

Designing your rewards program for a salon or spa is very different than other types of small businesses. The rewards program needs to be set up to enhance the customer experience.