Latest Content
Tactics and advice for Salon and Spa owners and managers to optimally grow and run their business.
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Read Article8 Steps to Starting a Salon Business
Starting up a salon can be a rewarding experience, but a daunting one if you’re new to the business niche. Here are 8 simple, clear steps on how to start your own salon business.
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Read Article3 End of Summer Tips to Organize Your Salon or Spa
Learn 3 simple ways to get your small business organized and ready to kick off the busy back-to-school season.
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Read Article4 Spa Marketing Tips for the End of Summer
Even though summer and subsequently wedding season may be only temporary, that doesn’t mean your spa's success has to be. All you need to do is plan ahead with these spa marketing tips.
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Read Flipbook
Booker's 2018 Bridal Guide
We’ll take you through the different ways you can make your spa or salon a “bridal destination” in your region! Download our eGuide to increase revenue this wedding season.
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Read ArticleWant More Clients at Your Float Spa? Try These 5 Tips
Attracting new clients to your float spa isn't always so easy. So, check out these 5 tips for making how to attract clients to your float spa a little easier and a whole lot more effective.
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Download our Gift Certificate Sales Guide
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Read ArticleBack to School: Is Your Salon Ready?
School is almost back in session, which presents an ample amount of opportunity for local salons to rake in a ton of revenue. Here are some of our favorite back to school tips.
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Read Article3 Ways to Get New Customers at Your Lash Salon
Attracting new clients is always every business' goal. More clients = more revenue. However, it's easier said than done. Check out these 3 easy ways for how to get new clients to your lash salon.
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Read ArticleHow to Drive Real Growth at Your Salon or Spa
Many successful salon owners start out as stylists with little experience in business or marketing, so don’t despair if growing your business seems like a daunting task.
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Read Article3 Tips to Quickly Onboard New Stylists
Training your new recruits and ensuring that they align with your culture is thus quintessential to the job. The tips above make job training easy and make onboarding a snap.
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Read ArticleHow to Heat Up Your Customer Base This Summer
The summer months can be hard for many local businesses. Need to heat things up? Check out these 4 insights for how to get more customers to your business during the summer.
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Read Article3 Summer Marketing Ideas for Local Beauty Businesses
For local beauty business the competition can get hot and heated during the summer months. Check out these 3 summer marketing ideas to keep your business living on top!
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Read Article5 Sizzling Summer Nail Trends to Take Note Of
Summertime is officially here, and you know what that means — fresh, colorful and creative nail trends are starting to heat up the fashion scene.
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Read ArticleHow the Founder of Spa Kingston Created a Skin Care Spa Fit for Royalty
After battling multiple skin issues that went unchanged with various dermatological interventions, Reneé Maya opened up Spa Kingston to help others feel confident in their own skin.
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Read ArticleWhen is the Best Time to Post on Facebook?
Just like Instagram, Facebook has an “Insights” feature that you can use to help you figure out when your fans are logging into the platform. Just use these two simple steps.
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Read Article5 Ways to Increase Customer Retention
Discover how to retain more customers for your local business with these 5 marketing and customer service tactics.
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Read ArticleWhen is the Best Time to Post on Instagram?
Even though Instagram is one of the most user-friendly apps around, there is still confusion surrounding how best to manage your profile, particularly when to post.
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Read Article7 Ways to Improve Workplace Culture at Your Salon or Spa
Companies should invest in building work cultures “defined by meaningful work, deep employee engagement, job and organizational fit, and strong leadership.”
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Read ArticleThe Benefits of Online Booking for Waxing Salons
During the summer competition between local waxing salons can really heat up. Learn about online booking benefits and how thy can help bring your waxing salon more appointments than ever before.
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Read ArticleBridal Package Ideas for Wedding Season
More than 2.3 million weddings are projected to happen in the United States this year. This means that a lot of women are seeking perfect skin, hair, nails and makeup for their big day.
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Read Article3 Barber Shop Marketing Tips for Father's Day
In order to make this Father’s Day a monetary success at your barber shop it’s all going to come down to your marketing efforts. Here are 3 Father’s Day ideas for local barber shops.
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