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Tactics and advice for Salon and Spa owners and managers to optimally grow and run their business.

  • 3 Ways to Get New Customers at Your Lash Salon

    3 Ways to Get New Customers at Your Lash Salon

    Attracting new clients is always every business' goal. More clients = more revenue. However, it's easier said than done. Check out these 3 easy ways for how to get new clients to your lash salon.

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    The Salon and Spa Owner's Guide to Choosing a Payment System

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  • How to Drive Real Growth at Your Salon or Spa

    How to Drive Real Growth at Your Salon or Spa

    Many successful salon owners start out as stylists with little experience in business or marketing, so don’t despair if growing your business seems like a daunting task.

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  • 3 Tips to Quickly Onboard New Stylists

    3 Tips to Quickly Onboard New Stylists

    Training your new recruits and ensuring that they align with your culture is thus quintessential to the job. The tips above make job training easy and make onboarding a snap.

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  • How to Heat Up Your Customer Base This Summer

    How to Heat Up Your Customer Base This Summer

    The summer months can be hard for many local businesses. Need to heat things up? Check out these 4 insights for how to get more customers to your business during the summer.

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  • 3 Summer Marketing Ideas for Local Beauty Businesses

    3 Summer Marketing Ideas for Local Beauty Businesses

    For local beauty business the competition can get hot and heated during the summer months. Check out these 3 summer marketing ideas to keep your business living on top!

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  • 5 Sizzling Summer Nail Trends to Take Note Of

    5 Sizzling Summer Nail Trends to Take Note Of

    Summertime is officially here, and you know what that means — fresh, colorful and creative nail trends are starting to heat up the fashion scene.

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  • How the Founder of Spa Kingston Created a Skin Care Spa Fit for Royalty

    How the Founder of Spa Kingston Created a Skin Care Spa Fit for Royalty

    After battling multiple skin issues that went unchanged with various dermatological interventions, Reneé Maya opened up Spa Kingston to help others feel confident in their own skin.

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  • When is the Best Time to Post on Facebook?

    When is the Best Time to Post on Facebook?

    Just like Instagram, Facebook has an “Insights” feature that you can use to help you figure out when your fans are logging into the platform. Just use these two simple steps.

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  • 5 Ways to Increase Customer Retention

    5 Ways to Increase Customer Retention

    Discover how to retain more customers for your local business with these 5 marketing and customer service tactics.

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  • When is the Best Time to Post on Instagram?

    When is the Best Time to Post on Instagram?

    Even though Instagram is one of the most user-friendly apps around, there is still confusion surrounding how best to manage your profile, particularly when to post.

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  • 7 Ways to Improve Workplace Culture at Your Salon or Spa

    7 Ways to Improve Workplace Culture at Your Salon or Spa

    Companies should invest in building work cultures “defined by meaningful work, deep employee engagement, job and organizational fit, and strong leadership.”

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  • The Benefits of Online Booking for Waxing Salons

    The Benefits of Online Booking for Waxing Salons

    During the summer competition between local waxing salons can really heat up. Learn about online booking benefits and how thy can help bring your waxing salon more appointments than ever before.

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  • Bridal Package Ideas for Wedding Season

    Bridal Package Ideas for Wedding Season

    More than 2.3 million weddings are projected to happen in the United States this year. This means that a lot of women are seeking perfect skin, hair, nails and makeup for their big day.

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    Download Our Checklist to Create Facebook Ads in 6 Simple Steps

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  • 3 Barber Shop Marketing Tips for Father's Day

    3 Barber Shop Marketing Tips for Father's Day

    In order to make this Father’s Day a monetary success at your barber shop it’s all going to come down to your marketing efforts. Here are 3 Father’s Day ideas for local barber shops.

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  • How to Market to Brides at Your Spa or Salon

    How to Market to Brides at Your Spa or Salon

    Are you looking to draw brides to your spa or salon? Follow these tips to help you run and grow your business.

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  • 5 Trendy Hairstyles for Prom Season

    5 Trendy Hairstyles for Prom Season

    We're well into spring and just embarking upon the dawn of summer, which means one thing for local salons - prom is just around the corner.

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  • Creating Your Brand Voice: Part 2

    Creating Your Brand Voice: Part 2

    A strong brand voice will have a significant impact on your customer engagement levels and branding as a whole, so it is essential for your company to take the time to develop one.

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  • How to Increase Revenue with Gift Cards This Mother's Day

    How to Increase Revenue with Gift Cards This Mother's Day

    The beauty of selling gift cards and certificates for Mother's Day is the fact that they give the recipients complete control over the amount they are spending for the purchase.

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  • Creating Your Brand Voice: Part 1

    Creating Your Brand Voice: Part 1

    Even if you’ve decided your company doesn’t need a brand voice, the truth of the matter is, it already has one. Every company does.

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  • 5 Spring Hair Trends to Look Out For

    5 Spring Hair Trends to Look Out For

    It comes as no surprise that hair trends change from year-to-year and season-to-season, so we're here to fill you in on some of the hottest haircuts that your clients may request this spring.

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